The music celebrities once again walked down the red carpet, and this time at the MTV European Music Awards singers Rita Ora and Taylor Swift took all the attention.
Rita wore Marchesa dresses and Taylor was lavish in J.Mendel.
Much more modest was Lana Del Rey, who appeared with her boyfriend, and the other by Alicia Keys was a goddess in green.
Best female performer was named Taylor Swift, and male and pop singer Justin Bieber. Award for best video clip got Psy for Gangnam Style and best song Call Me Maybe by Carly Rae Jepson.